Reflection paper 2-3 pages week6
Chapter 13’s case study entitled, Property portals hand control to homeowners, discusses aspects of CRM and it’s importance in marketing.
After reading the article answer the following questions in a 2-3 page reflection paper:
1. How can ‘customer service’ be a differentiator in the service industry?
2. How can a company such as easyProperty ensure ‘e-service quality?
3. Do you agree with Ed Mead when he said ‘the internet provides many things, a personal service is not one of them’? Explain your reasons.